InfoTech

September 25, 2009

Yahoo’s new web portal goes live

 

Internet giant Yahoo has relaunched its web portal, supported by a $100m global advertising campaign.

 

The new front page makes room for content and services from rivals

The new front page makes room for content and services from rivals

 
 
The company hopes the website refresh will boost both traffic and revenues.

Yahoo will also open its home page to rivals, allowing users to integrate third-party web services like Facebook or Hotmail into its portal.

Yahoo has been struggling to turn its position as the world’s most popular website into profits. The portal is the first move of new boss Carol Bartz.

 
 
 

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Rich Riley says, “Yahoo can remain at the centre of the web experience”

 
 
 
 
Partnerships:

The new portal, however, also has an unprecedented number of links to non-Yahoo websites, potentially taking traffic away from Yahoo’s sprawling network of news, weather, finance, email, messaging, and picture services and more.

In the UK, for example, the Yahoo website features top headlines from the Telegraph, Guardian and Daily Mail newspapers.

Since the beta version of the Yahoo website was launched in the UK, Yahoo has become the second-largest source of online traffic to the Telegraph’s website, said Mr Riley.

Yahoo is getting a share of the advertising revenue generated by this traffic to partners. Read more…

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July 11, 2009

Yahoo Search Adds New Features

yahoo-search
Yahoo Search Adds New Features, Search Pad, works as an online personal research assistant.

Since most people now conduct their research on the Internet, they will benefit from tools that help them organize their searches.
 
 

Friday, July 10, 2009:
Yahoo! has announced a new Search feature that lets people capture, organise, save and share information they find while researching online. Search Pad provides a new search experience that is especially valuable for people conducting extensive research in categories such as academic, health, jobs, travel or shopping, says the company.

Search Pad automatically recognizes when people are conducting research and allow them to capture information and websites found in their search results. Once activated, Search Pad automatically saves recent items, including links in one integrated notepad that stays with them as they search. People can edit their notes and then print, save, email or share their Search Pad documents with family, friends, colleagues or anyone else, eliminating the need for others to do the same research.
 

Yahoo! Search Pad Preview…


 

About this upgrade Larry Cornett, vice president, consumer products, Yahoo! Search said,

“At Yahoo! Search, we are committed to understanding people’s intent and building the right tools to help them complete their most important tasks online.”

he also added, “With Search Pad, Yahoo! is providing an elegant solution that understands when valuable research is being conducted and offers a way to effortlessly gather information in one place. Yahoo! Search Pad helps people make decisions, save their work and share the best with friends and colleagues.”

Available on Yahoo! Search, Search Pad features automatic research detection; and Simple Collecting — integrated into the search experience; once research begins, it automatically collects visited websites and thumbnails.

We can do much more than just keep notes as well in Search Pad. After enabling the feature, you can e-dit, reorder and delete unwanted entries. All of your information can be saved by logging in with your Yahoo ID. You can also print out the collected data or send an email with the relevant information.

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